SINGH, Arvind Kumar. Data-Driven Strategy Formulation for B2B SaaS Customer Retention. International Journal of Machine Learning and Predictive Analytics, India., v. 2, n. 1, p. 01–13, 2019. DOI: 10.67228/3142788X/IJMLPA-2019PI6R3M. Disponível em: https://worldcometresearchgroup.com/index.php/ijmlpa/article/view/531. Acesso em: 28 jul. 2026.